1) Discuss his book "Selling Benefits". 2) Selling Group Benefits to small and medium sized businesses. 3) When to walk away from a client. 4) Why rate shopping hurts the client. 5) The benefits of educating your clients. 6) The importance of storytelling. Guest: Dave Patriarche-Employee Benefits Specialist, Association Founder, Educator & Bestselling author. Dave Patriarche founded Mainstay in 1996 to provide employee benefits to small business. A strong believer in continuing education in this area, he started a small networking group in 2003, which evolved into Canadian Group Insurance Brokers, an organization dedicated to supporting continuing education for the benefits industry. Dave is recognized as a leader in the benefits industry, a contributor to industry publications, a mentor and resource to benefit brokers and an active participant in industry think tank groups. Contact: Email: dave@mainstayinsurance.ca Phone: (905) 886-9203 or 1-877-624-6789 Websites: https://www.mainstayinsurance.ca/, https://cgib.ca/, http://sellingbenefits.ca/