Co-Founder & Chief Digital Officer Of GrayDotCo: Sam Torres AKA The Creative Data Boss - S9E02 (#279)

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Boss Uncaged

Business


Welcome back to another episode of the Boss Uncaged Podcast! In today’s episode, host S.A sits down with Sam Torres—recently dubbed "The Creative Data Boss”—whose unique blend of technical expertise and creative flair is transforming the world of digital marketing. As the Chief Digital Officer at Gray Dot Company, Sam Torres unpacks her journey from early coding passion and performing arts to leading-edge work in strategic SEO and big data.


You’ll discover how Sam Torres and her agency harness technology, machine learning, and data from every corner of the internet to deliver strategic insights for their clients. From the importance of blending creativity with analytics, to the challenges of work-life balance, entrepreneurship, and even cosplaying and aerial silks, nothing is off the table.


Get ready to dive deep into the art and science of digital customer intelligence, the evolving landscape of SEO (including the impact of AI and prompt engineering), and the realities of running a business and a family in the tech-driven world. Whether you’re a marketer, technologist, creative, or entrepreneur, this episode is packed with wisdom, inspiration, and a few heartfelt stories you won’t want to miss!


Co-Founder & Chief Digital Officer Of https://thegray.company/: Sam Torres

Sam Torres is the Chief Digital Officer at Gray Dot Company, an agency renowned for its expertise in strategic and technical SEO, as well as data-driven marketing. With a passion for unlocking the full potential of marketing data, Sam’s work goes beyond building reports—she focuses on transforming SEO and marketing insights into tools that inform and empower all areas of a business. Sam believes that the research and data gathered by marketing and SEO teams are often underutilized, missing opportunities to influence smarter business decisions across departments.


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Guest: Sam Torres

LinkedIn: linkedin.com/in/samantha-torres-seo

Company : Gray Dot Co, an SEO, data & intelligence company


Host: S. A. Grant

Podcast Website: www.bossuncaged.com

Instagram: @bossuncaged

Twitter: @bossuncaged

For media, collaboration, or inquiries, reach out via the Boss Uncaged website or through social media.

For feedback, questions, or guest suggestions:

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