Charles talks about the importance of building a personal brand, both inside and outside of work. He gives some advice on how to get started with building your brand and talks about his own journey of setting up 'Marketing News Tonight'.

School of Marketing

'Building a Brand Inside and Outside of Work' by Charles Head, Strategic Managing Consultant, IBM and Founder of Marketing News Tonight

School of Marketing talks to leading marketing experts - giving unique and valuable insights into the world of marketing.

About

School of Marketing