B&T's Fast 30: Flawed, Hacked, Hard & Slow with opr CEO Richard Brett

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B&T's Fast 30

Business


Earlier this year in June, Ogilvy PR rebranded as opr and established itself as a separate entity within the WPP AUNZ network.Two months later, the agency released its annual trends report entitled 'Futures #4 – Flawed, Hacked, Hard and Slow’, which identifies key trends and insights in technology, culture and content that will impact Australia and New Zealand businesses and government.This week, we sat down with opr CEO Richard Brett to chat about some of the trends they've identified. Don't miss it.If you're a fan of our fortnightly podcast, please join our Facebook group and comment on who we should invite on next: https://www.facebook.com/groups/1774915415949352/