89.Why Indian weddings are recession proof.

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89.Why Indian weddings are recession proof.

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Why does India's ₹10 lakh crore ($130 billion) wedding industry never slow down—even when the economy does? Sanvi and Nitika break down how decades of pre-funded savings, gold hedges, societal pressure ("Log kya kahenge"), and vendor multiplier effects make Indian weddings virtually recession-proof. Tune in to find out why the stock market can crash, but nobody is canceling the baraat!