#85: Jeffrey Shaw on Speaking the Lingo of Your Ideal Customer

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HOW Design Live Podcast

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In the latest HOW Design Live podcast episode, Ilise Benun, founder of Marketing-Mentor.com and HOW Design Live Programming Partner, chats with marketing and branding consultant, Jeffrey Shaw, also author of Lingo: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible, about how to attract your ideal customers. Subscribe on iTunes.