So what do people really want to know about clinical trials? What would make them take notice? What would persuade them to take part? Where are we going wrong and what can we do to make our approach right for everyone? We reveal interesting insights into how we can refine and improve clinical trial communications in our fifth episode. 

Demand Diversity

5: Clinical Research and Patient Engagement

Are we guilty of hearing but not really listening to what patients have to say? The unacceptable lack of diversity among clinical research participants would suggest that we are.    As we begin our campaign to demand diversity in the clinical research space, we invite you to listen up and really tune in to the reality of why and where our industry is failing in respect of diversity and inclusion.    This podcast is jam-packed with genuine insights from the general public across a variety of cultural and religious backgrounds. Ready to listen what they have to say? 

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Demand Diversity