What, if anything, can SEO learn from PPC? In this episode, Amanda shares three things that SEO can learn from PPC including: 1. Generate content ideas 2. A/B testing 3. Create personas from PPC data

The In Search SEO Podcast

3 things that SEO can learn from PPC - with Amanda White

The Rank Ranger In Search SEO podcast will help you build better SEO strategies by delivering clear actionable SEO tips and strategies from industry experts deep in the trenches. Join us every Tuesday as our host David Bain interviews the greatest minds and personas in the SEO industry! Get tips and insights on everything from content marketing to local SEO straight from the mouths of SEO's most authoritative thought leaders! [Rank Ranger is an all-in-one SEO and digital marketing platform that helps you scale your business through data and analytics.]

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The In Search SEO Podcast