Business
2026 debunks many fashion myths that previously governed Indian women's clothing choices. Out: the notion that ethnic wear requires discomfort, that fashion demands expensive budgets, that certain body types can't wear specific styles. In: comfort as luxury, sustainable shopping, body-positive fashion celebrating all shapes. Out: rigid traditional-Western divisions, age-inappropriate dressing rules, the idea that style requires constant trend-chasing. In: personal style over trends, mixing cultural elements freely, dressing for yourself rather than others' expectations. Out: fast fashion's empty promises, clothes that don't suit Indian climate, poorly made pieces. In: quality basics, climate-appropriate fabrics, versatile pieces that work across occasions. This year celebrates fashion democracy personal choice, practical comfort, and authentic expression over arbitrary rules.