Misunderstanding influencer marketing can do more harm to your communication efforts can do more harm than good. Blake & KiKi explain why.

Getting Social

#19 How to Make an Impact with Micro-Influencers

Getting Social explores social media challenges and opportunities with special guests, examining everything from building your “personal brand” SEO online to social media’s impact on today’s politics. Host KiKi L’Italien thinks everyone should “Google themselves,” which is not as naughty as it sounds.

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Getting Social