Business
Kim England and Lisha Crytzer have been business partners for a long time, and after an event changed their business, they decided they wanted to offer the same experience for others. They launched the Fast Inc. Network, and decided to do their first event big, by featuring Shark Tanker, Daymond John. We had an open and honest conversation about their first event, and the things they are going to keep the same in the 2nd year, along with the things they're going to do differently. Just some of what we talked about: - The pros and cons of producing an event over 1,000 miles from their home base. - If hiring a 'celebrity name' is worth it for their event - The biggest lessons learned from taking on such a large event - What changes in the next year, and how their marketing approach will change. - Plus much more!