Ian Whiteford is responsible for Sustainability and Compliance at the Schottish weaving company Alex Begg. In this interview, Ian Whiteford shares insights about how the company started implementing its sustainability strategy and the lessons learned on the way.

Wool Academy with Elisabeth van Delden

#119 Sustainability and Business Strategy go Hand in Hand - Interview with Ian Whiteford

At the Wool Academy Podcast, the show's host Elisabeth van Delden, talks to one wool industry expert every week. Guests of the show are wool growers, marketing experts, retail brands, researchers and many more. The focus of the Wool Academy Podcast is to find out what is working now to be successful in wool while discussing different business, product, brand and social media strategies. You will be surprised how many wonderful stories wool has to tell.

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Wool Academy with Elisabeth van Delden