114: How to Promote Your Music in 2021 | OKAY! KENJI Interview

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Where Are All My Friends

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Kenji shares the steps he's taken to successfully promote himself as an artist in 2021. We break it down and talk a ton of specifics like how to target and reach your ideal fanbase, then how to build real meaningful connections and how important that is. He also breaks down in detail the steps he took to get signed to help anyone else out there do the same. If this episode helps you, do me a massive favor and share it with someone else you know that will like it! Timestamps: 0:00 - Intro 2:35 - Who is Okay! Kenji  3:04 - OG Fan of the Podcast  8:00 - The Artist Journey 15:25 - Getting Signed is Easy 16:42 - Overvaluing Connections 22:30 - Facebook Ads Are a Game Changer 26:10 - Less is More for Social Media 28:37 - Targeting Your Fans and Audience 33:50 - Using Discord to Engage With Fans 40:00 - Easy Doesn’t Mean Not Hard Work 41:15 - Staying Focused on Three Things 43:18 - What Inspired the Discord 46:20 - Community Over Traffic 52:00 - What’s Next OKAY! Kenji: @okaykenji Andrew Cramb: @andrew_ftw Produced & Edited by - Deanna Elise: @deannaelxse Where Are All My Friends: Bonus Patreon Content: https://www.patreon.com/whereareallmyfriends Website: https://www.whereareallmyfriends.com