091 – Richelle Fredson of Purposeful Platforms – Being Seen

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All Possibilities with Julie Chan

Religion & Spirituality


If you were to oversee publicity and marketing for a major publisher of self help, inspirational and transformational books for a decade and a half—you’d probably learn something, and be impacted enough for your life to transform… Richelle Fredson, Founder & President at Purposeful Platforms, Inc. (platform-building for new authors), joins Julie Chan in the MouthMedia Network studio powered by Sennheiser. In this episode: Working in publishing at Hayhouse Powerful work of working with so many spiritual authors How Richelle had no connection to spiritual world before that How she was a kid in school reading Cliff Notes, wasn’t a book reader Getting so much from energy of space when she first considered the job Deeply spiritual magical work, a direct conflict to the big corporate clients she was working Tuning into our bodies Energy is crucial in decision making 15 Incredible years at Hayhouse Favorite clients and things to work in Learning to tune into our own intuition If you dont allow someone to feel the change quickly they probably wont stick with it Being a student of teachings, helping to propel platforms forward When first started one could not find self help in a book store, considered cult work, evolution in fast time in spiritual and wellness industry A change in conversations in business Being an entrepreneur navigating business and spirituality Influence Mission-driven work Why she started Purposeful Platforms Your unique story A book is a tool of growing a bigger business—what is mission of the book, writing a book is a long haul, requires a thick skin, not letting others deter you Being in the teacher’s seat, heart-centered work Manifesting the ideal life Everyone wants to feel more joy in their life, so teaching from that place while providing information to take action All that matters to the reader is that they resonate with your voice Finding the right language and terminology, psychic vs. intuitive